Direct donation appeal (letter, email, newsletter, social post): checklist

Everything from the permit to the thank-you, built from this idea’s own steps and rules. Tick as you go: your ticks stay in this browser.

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Before

Pick one concrete, costed need (e.g. '$1,800 for new junior goalposts').
List everyone with a real connection: members, parents, past players, old boys/girls, parishioners.

After

Write a short appeal: the need, the amount, the deadline, how to give (bank account + reference, or a Givealittle link).
Send personally where you can; a named person asking beats a group email.
Post a progress figure weekly.
Issue receipts promptly (donee organisations: include all IRD-required fields).
Thank every donor within a week and report what the money bought.

Watch out for

Vague appeals ('support the club') raise little.
Over-asking the same parent group that already pays fees and runs every other fundraiser.

Only an approved donee organisation can issue receipts for the 33 1/3% donation tax credit, and only for gifts that buy nothing in return.

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* General fundraising information, not legal, tax or financial advice. Money figures are examples and estimates, not promises. Check current official requirements before you commit. About this guide