Month-long abstain or do challenge (Dry July style)

  • Raises money for a national charity

Supporters give something up, or do something daily, for a month and collect sponsorship through the campaign's platform.

Typically raises

$115

$50–2,000 per campaignest.

About $19 per organiser hour

Based on one participant for one month

Is it right for us?

Money
Under $500
Work
A few evenings
Helpers
1–2 people
Lead time
2–3 weeks
Red tape
None

Fairly common: familiar from Dry July, but run as an individual effort

People
1 per participant; 1 team captain
Organiser time
2-10 per participant (estimate)
Lead time
2-4 weeks
Up-front cost
Nothing up front. None.
Risk
None.

Can suit, but rarely run by: High school, Sports club or team, Charity, Community group, marae or service club

When: Summer (Dec–Feb), Autumn (Mar–May), Winter (Jun–Aug), Spring (Sep–Nov)

How big a job: A few evenings, 1–2 people

How it works

The money, as an example sum

Nothing to pay up front, and the typical result for one participant for one month is about $115 per campaign.

From the typical figure on this page. Your result will differ.

Where the money figure comes from

Per participant. Dry July NZ site showed $573,482 raised by 4,983 participants and 310 teams (about $115 each, calculated); Dry July raised more than $900,000 the year before (Prostate Cancer Foundation). Low and high are estimates.

Last checked October 2026. Ran this? Tell us what you raised and we’ll use real results to improve the figures.

Step by step

  1. Register as an individual or team.
  2. Set a personal target.
  3. Share the page with a reason.
  4. Post updates through the month.
  5. Thank donors at the end.

Getting the word out

Even a well-run plan fails if nobody hears about it. There are two asks, and the first one goes out first.

Ask for help
Participants to sign up and collect sponsors.
Ask people to buy
Family, friends and workmates to sponsor them.
When to start
Ask for helpers first, as soon as the date is set. Start the public ask about 3–4 weeks out, and book newsletter and paper notices before that: small newsletters close early.

Where to put it

The full guide to getting the word out: every channel from flyers to the evening news, with lead times and costs.

What you’ll need

Place
Not neededNone needed
Landowner’s permission
Not needed
Council permit
Not needed
Food rules
Not neededNo food sold
Alcohol
Not neededNo alcohol sold
Gambling rules
Not neededNot gambling

Money usually goes to the national campaign's beneficiary, not your group, unless the campaign allows it. No permits needed.

Make more from it

  • Team leaderboard between club teams or workplaces

    often doubles participation (estimate)

    friendly rivalry keeps people posting

  • Mid-month social catch-up

    a few hundred dollars in extra donations (estimate)

    a shared moment renews the ask halfway through

What you can get donated

Nothing needed.

Tips

  • Teams raise more than solo participants because of peer pressure.

Watch out for

  • Assuming the money can fund your own club; usually it cannot.

Month-long abstain or do challenge (Dry July style): checklist

0 of 7 done

Before

After

Money usually goes to the national campaign's beneficiary, not your group, unless the campaign allows it. No permits needed.

Ticks are saved in this browser only.

Also pairs with: Team leaderboard, Mid-month social event without alcohol

* General fundraising information, not legal, tax or financial advice. Money figures are examples and estimates, not promises. Check current official requirements before you commit. About this guide